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NEW: CHANEL J12 Superleggera 2009


In order to decrease the weight of the model, the ‘J12′ Superleggera collection is equipped with an automatic chronograph ETA2894-A2, which is a streamlined model of Caliber 7750.

Sporty, with a light weight and masculine, the Superleggera were inspired from the ultra light racing cars of the 1950s combining the ultra-light articulated black rubber bracelet with a ceramic case.


Materials: Matte black ceramic and aluminum.
Bracelet: Ultra light, black, articulated rubber with steel automatic double-folding buckle.
Case Back: With central disc in black sapphire revealing the words ‘CHANEL-Superleggera’.

Dial: Silver-plated satin finish with black numerals
Crown and Pushbuttons: Screw-in in ceramic and aluminum
Hands and Indexes: Phosphorescent SuperLuminova

Functions: Chronograph with two counters and tachometer scale to calculate speeds in km/hr or mph
Movement: Automatic. It is certified as a chronometer by the COSC (Contole Official Suisse des Chronometers).

Water Resistance: 200 meters
Model #h1624


Filed under: Chanel, CHANEL J12 Superleggera, Chanel J12 Watches, Chanel Watch, Chanel Watches, Luxury, Luxury Sports Watches, luxury watches, Mens, NEW, NEW CHANEL J12 Superleggera 2009, Ref., Rubber Straps, Timepiece, Watch, Watches, wristwatches

TAG Heuer Formula 1

TAG Heuer Formula 1, created in a mood of racing as its name stands for, is an unmistakable TAG Heuer collection. This line was developed in cooperation with Fernando Alonso, the two-time Formula 1 World Champion and McLaren Mercedes’ driver.
TAG Heuer Formula 1 watches come with quartz movement and they are available in three different sizes: mens, womens and mid size. Chrono models are equipped with the 1/10th second chronograph.
Mens TAG Heuer Formula 1 timepieces are quite eye-catching and transmit a temper of competition. Red, black and white are the dominating colours on these as they highlight every single detail. Some men’s Formula 1 watches come in really garish colours that indicate that they are truly for men with a very strong character and dynamic life style.
The womens TAG Heuer Formula 1 timepieces have, on the other hand, ultra-feminine style and sporty shapes. Both, the womens and mid-size Formula 1 timepieces, are available with a diamond bezel.
TAG Heuer Formula 1 mens watches come on steel or rubber bracelets, while the womens and mid-size ones have a “Nizza” strap, which is made of a woven from robust synthetic fibers. The Tag Heuer Formula 1 watches come with a scratch-resistant sapphire crystal and are water resistant to 200 meters.

Filed under: Formula 1, luxury watches, Ref., Rubber Straps, Scratch Resistant Sapphire Crystal, TAG, tag heuer, Tag Heuer and Sports, Tag Racing, Watch, Watches, Water resistant

Baume & Mercier Riviera PVD Chronograph

The Baume & Mercier’s Rivera collection continues to be, as always, innovating and keeping its original precision. Baume & Mercier first introduced the Rivera collection in 1973 following it own emblematic concept that launched the company to the forefront of modern design. Baume & Mercier Riviera Men’s watch is perfect for the modern man that enjoys a timepiece of luxury. All of them are water resistant and they, as well, have a scratch resistant sapphire crystal for maximum durability and long-lasting use. Baume & Mercier Riviera watches feature a traditional Roman numeral dial.

In 2004, Baume & Mercier designers created a new generation of Riviera, the Baume & Mercier Riviera PVD Chronograph. Even though the Riviera preserves its essence, it features a dodecagonal watchcase and a flexible strap for unequaled comfort. According to its dial, the new Riviera PVD Chronograph is doted with Roman numerals that demonstrates meticulous restyling and ultimate attention to detail.

Baume & Mercier Riviera PVD Chronograph / Ref.: M0A08712

Filed under: Baume et Mercier, Dodecogonal Cases, luxury watches, Ref., Rubber Straps, Straps, Watch, Watches

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