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NEW Tag Heuer Monaco Concept 24 Chronograph (Steve McQueen’s)

(Tag Heuer Monaco Concept 24 Chronograph)

The NEW Tag Heuer Monaco Concept 24 Chronograph, one of the Baselworld 2009 innovations. It features the blue and orange Gulf sign, which was the mythic Steve McQueens team.

The Monaco Concept 24 Chronograph is the latest groundbreaking. It is based on the mythic Monaco. The watch features an incredible high-tech unique tubular design which, together with extreme shock-protecting components, were both inspired by Le Mans endurance race cars. The TAG Heuer Calibre 36 movement inside the oversized (40.5mm) black PVD-coated case is suspended within a steel-tube housing very much like a race car’s driver’s protective cockpit cage and visible through the dial face and the sapphire crystal caseback.


(Tag Heuer Monaco Concept 24 Chronograph)

The new Monaco Concept 24 Chronograph components were insulated against shock and torque by a composite filter material used in aerospace and auto racing. Its large-faced, black-textured dial bears an oversize “24″ at 12 o’clock, in honour of the 24 of Le Mans, and the iconic blue and orange livery of Gulf Oil – the same colours TAG Heuer Ambassador Steve McQueen wore in his 1970 film classic, Le Mans.

Water resistant to 100 metres, The Steve McQueen’s new model watch contains anti-reflective double-sided treatment on the curved sapphire scratch-resistant crystal glass, which is TAG Heuer’s R&D team’s most daring creation to date.

TAG Heuer’s Contest on Steve McQueen and Lewis Hamilton: THE DUEL


In TAG Heuer’s web site, there’s a contest in which one, in order to enter the contest and participate, has to answer who between the ICON or the VIRTUOSO (Steve McQueen or Lewis Hamilton ) is going to win THE DUEL

Source: TAG Heuer’s Web Site.

Filed under: Baselworld, luxury watches, Mens, TAG, tag heuer, TAG Heuer Ambassador, Tag Heuer Monaco Concept 24 Chronograph, The Most, Watch, Watches, Watches Store & Jewelry Store, Womens

Worldwide Cult Watches


According to the Baselworld 2009 Daily News Magazine, there are very few timepieces that can be worn an entire lifetime and then passed down to the next generation without going out of fashion.
An example of this is represented by Rolex as it is a watchmaking company that focuses on the improvement of the existing watches in order to have perfect results by modifying the movements.


Rolex Cosmograph Daytona

The Cosmograph Daytona is an example of a watch that became a cult, like the Submariner Date. This year, during the Baselworld, Rolex introduced the Submariner Date in a yellow rolesor case, featuring a new unidirectional rotatable bezel in yellow gold with a balck Cerachrom disc and a 120-notch anti-reverse click sys¬tem. Waterproof to a depth of 300 metres, the Oyster Perpetual Submariner Date is chronometer-certi¬fied and bears a high quality manufacture movement.


Rolex Submariner Date

Another cult watch par excellence is the Monaco from TAG Heuer is another example of a watch that turned into a cult. It was first presented 40 years ago when the watch appeared in a square case contrary to the presumed rules of horlogerie. The Monaco became a fixed feature of the TAG Heuer collection.

The TAG Heuer Monaco

Omega Speedmaster Professional is not only a cult but also the watch that first reached the moon!


Omega Speedmaster Professional

According to women, their favourite cult watch is represented by the Happy Sport from Chopard because of its charming design concept.


The Chopard Happy Sport

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Filed under: Audemars Piguet Watches, Baselworld, Chopard, Omega, Rolex, TAG, tag heuer

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